Facial cleanser provides an optimal base in the skin care routine. Dead skin cells, makeup and dirt clog the pores, giving the skin a dull look and can cause irritation and pimples. The perfect facial cleanser should be gentle but at the same time effectively remove makeup, dirt and particles that have accumulated in the skin. Wash the day off is just that! In addition, it is perfume-free and softens the skin. The skin is left clean, supple and soft.